Meet Ms.Lily Bags, Your New Everyday Companion | CoolJapan
A woman’s bag says a lot about her personality and lifestyle. That’s why it’s only fitting to find the right one as your daily companion to perfectly go in sync with all your needs – not just on the functional front, but style-wise as well.

Meet Ms.Lily – a ladies’ bag series born and bred in Toyooka City, one of Japan’s leading bag production destinations for over a thousand years. Inspired by women’s unique perspective on style, practicality and versatility, the brand set out to develop a daily accessory to fit casual settings, professional needs, and everything in between.

Designed by women, for women 

Ms.Lily Japanese fashion bags for ladies

There’s a Ms.Lily bag for your every milestone in life. 

Made in collaboration with a collective of Japanese influencers who took part in planning, designing and determining the products’ functionalities, the co-creation project launched by the brand was to ensure that each bag met the actual needs of women. Some scenarios that were taken into consideration include “a bag that can take you from the entrance ceremony in school to your first day of job hunting” to having a work-and-play compatibility that fits “any turning point in a woman’s life”.

Even the size, structure and logic behind each compartment that went into the bag designs also underwent an extensive planning process, proving the brand’s commitment to detail made possible by the input of their influencer collaborators. Ms.Lily’s various bag styles also come with their own range of colours to suit everyone’s preference, which was also decided upon in the co-creation stage. This is to ensure that the colourway for each style has a solid basis for its choice – from outfit coordination to the mood and occasion – down to the shade of each metal fitting.

Find your match

Wondering which Ms.Lily bag is the one for you? Here’s a peek at some of their selections.

Ms.Lily LilyWith tote bag series

Ms.Lily LilyWith tote bag series (available in black, beige, sky blue, pink, and camel), SGD114.65 

There’s the B4-sized LilyWith tote bag that features plenty of interior pockets for your key cards, smartphone or even lipsticks. This style comes with a cord hole that allows you to connect your smartphone to a power bank inside your bag even when you’re out and about. It comes in five colours, ranging from neutral, sleek black to cute and feminine pink.

Ms.Lily LilyOn backpack series

Ms.Lily LilyOn backpack series (available in black, grey, and brown), SGD165.60 

For those who are always on-the-go and prefer a more hands-free bag, the LilyOn backpack series is the one to look into. This high-performance bag can fit your laptop or tablet and still have adequate space for your other essentials. Plus, if you’re always rushing out the door, the front pocket is large enough to store a lot of your last-minute necessities without the need to open the main compartment. This style comes in three versatile colours (black, grey and brown) and is also made from water-resistant materials to ensure your belongings are always protected from the elements.

Ms.Lily LilyBy tote bag series

Ms.Lily LilyBy tote bag series (available in black, yellow, and blue), SGD114.65 

If you’re obsessed with some fun colour-blocking, the LilyBy tote bag will give you just that. This bi-colour tote comes with a faux leather exterior matched with an embossed square grain that is designed to resist scratches or abrasions. The bag is also water-resistant and has adjustable handles, truly living up to both fashionable and the functional factor.

Love what you see? Tune in to Clozette’s Facebook Live on 28 January 2021 from 8PM to 9PM to find out how you can get your Ms.Lily bags at 20 per cent off! You can also check out Ms.Lily via Sift & Pick.